This project focused on recruiting individuals with specialized skills for key positions including a social media manager, fashion copywriter, PR Director, and event photography ambassadors. A detailed marketing handbook was created to provide comprehensive guidance to ambassadors, featuring job descriptions and work examples tailored to each role, encouraging consistency and adherence to CFC's brand standards.

Chicago Fashion Coalition

Marketing Leadership

• Marketing Leadership

  • Recruited six high-quality candidates including a social media manager, fashion copywriter, PR Director, and three event photography ambassadors

  • Created a marketing handbook for ambassadors consisting of job descriptions, work examples for each position so that new ambassadors across mediums can have an instant point of reference for CFC’s brand standards intended to encourage a smoother onboarding and training process

  • Created weekly content calendars and assignments

Marketing

Leadership

Reports & Analytics

• Reports & Analytics

Quarterly Social Media Reports

A comprehensive overview detailing our digital footprint and influence within the virtual realm of fashion.

Asian American Pacific Islander Heritage Month

• Asian American Pacific Islander Heritage Month

AAPI Heritge Month Graphics

At a Glance

• At a Glance

Instagram Growth Snapshot

In Q4 2023, their Instagram account grew by 700 followers and engagement went up by 225%. Click below to access the performance analytics report.

Chicago Symphony Orchestra

• Chicago Symphony Orchestra

Photography at Chicago Symphony Orchestra x CFC Show